The inevitable truth that goes for any website is the fact that a successful website needs customers. No matter how jazzy you may get the interface to be, how much you spend on the User Experience and design, no matter how polished the app might be, ultimately what matters is the end result.
Sometimes a brand can outgrow its social reach. This is the time when marketers have to decide on a new strategy to reach customers and go big.
If you own an ecommerce website then you might want to consider as much support for helping in the success of your business. You would go for attractive offers and discounts but there are other things beside this that can help in making your eCommerce business flourish.