With millions of websites active on the internet today, there’s no denying that businesses have to do more than ever before to strengthen their online presence. With diminishing attention spans and customers increasingly demanding personalisation and originality in offerings, a one-size-fits-all approach just does not make the cut anymore.
The world revolves around the internet today and with a number of online stores opening up, shopping has become as convenient as it could ever get. Although a lot of people were not comfortable with the idea of shopping online when it was just introduced,
With a rapidly growing internet user base to the tune of 3.6+ billion across the globe and the rising popularity of smartphones and tablets over the last few decades, it is not surprising that the thriving e-commerce industry has taken the retail world by storm ever since it first made its presence felt way back in the 1990s.